Paul Conley blogs a j-niche
Paul Conley's been around the "other" journalism -- the trade pubs -- for quite a while, according to his bio. Now, he's blogging with a focus on trade journalism and the B2B corner of the Internet. His posts show he was one of the first to predict the New York Times buy of About.com from Primedia, and reading about the inside travails of trying to integrate About into Primedia is worth it.
I look forward to reading more, Paul.