AP news consumption report released
AP has now released its full report on the anthropological study of young news consumers. It can be downloaded at www.ap.org/newmodel.pdf, and I'd recommend you do so.
Though the study was small -- fewer than 20 subjects -- there's still a lot to chew on, though some of it seems painfully obvious already to anyone who has (or has had in recent years) a teenager -- young people like their news in short bursts and have trouble concentrating on longer depth pieces.
Here's the Yahoo story as well.
Labels: AP, economics, newspapers' future, readership, Web-general
2 Comments:
20 people...
Sorry. Had just gotten out of class and was in my academic mode :) Please forgive me ...
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