Chicago 'Trib' Redesign

Following up on the earlier post about Chicago Tribune execs pushing to change the Tribune's venerable nameplate, Editor & Publisher has come up with a prototype.


It emphasises "Trib" while still keeping, in small type, the Old English "Chicago Tribune." Stay tuned for more.

Update: Meanwhile, Crain's Chicago Business says another set of prototypes keeps the traditional nameplate lettering but puts it into a box format.