Monday, June 12, 2006

Four models of breaking news on the Web

Steffen Fjaervik, writing on Poynter's E-Media Tidbits, has a good breakdown of ways to break exclusives on the Web. He does it in commenting on the Guardian's announcement that it would become a "Web first" news service (he's skeptical).

Fjaervik's models:
  • Value Model: Exclusive stories are published first wherever the audience is most valuable.
  • Story Model: The exclusive story breaks in whichever channel is best suited according to that channel's strengths and weaknesses.
  • Speed Model: Any story breaks in the fastest channel.
  • Channel Model: A story follows the channel where it arose. (The good old nothing-has-changed model.)
His post is worth reading and thinking about.


At 6/12/06, 9:22 PM, Anonymous Anonymous said...

What is the difference between a type of a way and a way or a type?

At 6/13/06, 11:40 AM, Blogger Doug Fisher said...

Of course it's flaccid, which, once again, is why we all need editors. Many thanks the outpoint.


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