When 75% does not equal 75%

You would think an operation that calls itself the Editors Weblog could get its headlines right. Case in point:

The point here, of course, is to compare the lede with the hed -- and notice the story talks about 75 percent of American Internet users -- a far cry from 75 percent of Americans. (The story says 132 million watched streaming video. I might even quibble with that, given the way the U.S. still lags the rest of the world -- but, hey, let's give the benefit of the doubt and say lots of people watched at work. And I assume Google's "64.9" should really be 64.9 million). That 132 million is about 44 percent of the current U.S. population estimate of a bit over 302 million. Still nothing to sneeze at -- but certainly not the impression the hed would give.