Convergence Conference: Newspapers in Second Life

Andrea Guzman just finished a fascinating session on research into newspapers in Second Life (example, the Herald).

She was trying to do a content analysis on the papers. I won't get into all the details, which look a lot better in graphs anyhow. But I did take away one thing that I think is worthy of note: There can be difficult methodological issues. Guzman, for instance, explained how she had to go through two pilot studies just to begin to get to acceptable levels of intercoder agreement. And even then, some of the stats were less than ideal.

Why are such issues surrounding virtual reality newspapers of importance?

First, slowly but steadily virtual worlds are becoming parts of young lives. Not so much Second Life necessarily, but massive multiplayer games, for instance. AP already has a newsfeed going into the Wii. It's not unreasonable to think that virtual newspapers in virtual worlds some day will be part of some folks' communications mix.

Second, I can see some of these same issues coming up as we get deeper into the atomizaton of journalism. Getting agreement on definitional issues is getting harder. We might learn something from what issues are emerging as we explore Second Life.

VirtuaL journalism summit

Washington State U. looks to have a kick-butt "virtual journalism" summit coming up April 6.

From the home page:

This day-long free event examines the growing popularity and influence of virtual worlds, where there are many real stories unfolding within the “metaverse” and its newly-created 3D spaces. (English translation: Let's look at all the news-related stuff taking place in sites like Second Life and Club Penguin. It's not just pumping a newsfeed into these virtual worlds, but actually reportingon what is happening in those worlds.)

Key technology executives and newsmakers will be on hand to offer insight, tips, and tools for media production in the virtual world.

Presenters include:

• Helen Thomas, former White House bureau chief
• Bob Scheiffer, CBS News' chief Washington correspondent
• Philip Rosedale, founder, Second Life
• Lane Merrifield, executive vice president, Walt Disney Internet Group
• Lila King, senior producer, CNN Interactive Storytelling
• Erica Driver, co-founder, ThinkBalm
• Wagner James Au, virtual world journalist
• Bernhard Drax, virtual world journalist